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Powerline Control Systems Partners with Marketing Matters
for National PR and Marketing Campaign
Full-service public relations and marketing agency to build
awareness with custom electronics integrators
Hollywood, Fla. — December 1, 2010 — Marketing
Matters, a
full-service marketing, public
relations and advertising expert
in helping businesses in the custom electronics industry, has
been selected as the agency of record for Powerline
Control Systems, the inventor of Universal Powerline Bus® technology
and developer and manufacturer of PulseWorx lighting
control
systems for residential and commercial markets.
Marketing Matters will provide strategic and tactical communication
support to assist PCS’ efforts in building brand awareness
with residential and commercial integrators using the latest
communication tools – including media relations, social media,
SEO, electronic marketing and more.
“Marketing Matters’ understanding of this industry was paramount
in our decision in selecting them as our agency of record,”
said Scott Klodowski, director of sales and marketing for PCS.
“The agency’s experience and wide-range of service offerings
make Marketing Matters a perfect fit with our needs. We’re
excited about this partnership as well as the future of PCS.”
“PCS offers one of the most reliable lighting control product
lineups on the market, and the staff is second to none,” said
Coleen Sterns, president of Marketing Matters. “We are honored
to be named ’Agency of Record’ for PCS and look forward to
helping them with their new initiatives.”
For over 13 years, Marketing Matters has partnered with businesses
in the residential, commercial and security custom electronics
industry. Marketing Matters’ experience spans the communications
spectrum – from developing marketing initiatives for electronics
and technology reps, distributors and dealers, to representing
companies that manufacture and sell custom in¬stallation products
and services.
For more information on Powerline Control Systems, Inc., please
visit www.pcslighting.com or find PCS on Facebook at www.facebook.com/pcslighting.
About Powerline Control Systems, Inc.
Powerline Control Systems has been developing, manufacturing
top-of-the-line lighting, and electrical control devices
for the residential and commercial markets since 1992. PCS
provides a complete range of products under the PulseWorx®
brand, including light switches, light dimmers, keypads,
touchscreens, configuration software, and a variety of other
electrical control devices; powered by the UPB® (Universal
Powerline Bus) patented technology, the innovation of the
PCS design team. UPB is answering the call for a lower cost,
high reliability lighting control system to provide an alternative
to expensive proprietary and hardwired systems. For more
information on PCS, visit http://www.pcslighting.com.
About Marketing Matters
Founded in 1997, Marketing Matters is a full-service integrated
marketing communications agency based in Hollywood, Florida.
The agency offers turnkey management and high quality marketing
materials and services, helping its clients manage their
brands effectively and in turn expand their market presence.
Among Marketing Matters’ specialized services are: public
relations, advertising, programs and product launches, and
the design of promotional materials that range from a single
page flyer to a monthly newsletter or a sophisticated, glossy,
custom-published consumer magazine. Marketing Matters also
provides full trade show and event management, Web site design
and development, corporate identity development and other
services that ensure successful branding and realization
of marketing objectives. For more information about Marketing
Matters and its services, visit http://www.marketingmatters.net.
Media Contact:
Scott Moody, Director of Public Relations
Marketing Matters
Tel: 954-925-1511
Email: scott@marketingmatters.net
Web: http://www.marketingmatters.net
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